The Lazy Man’s Way (What Joe Karbo Taught Me)
About 7 years ago, I discovered a copywriting principle so powerful it makes AIDA look like the 100-year old has been it…
About 7 years ago, I discovered a copywriting principle so powerful it makes AIDA look like the 100-year old has been it…
I don’t know about you, but normally I see myself as simply a copywriter. However, in recent years, I’ve seen myself more…
Some copywriters are masters in the art of using… the bible calls them… dark sentences. These copywriters are masters at hypnosis and…
Most sales letters I see these days are pretty good. Could they be better? Absolutely. Here’s one area where they ALWAYS need…
This is a copywriter: Stay with me here. This man, as homeless as he is, is just ONE SALES LETTER away from…
You’re an entrepreneur. Most probably an online entrepreneur. Compelled to create. Compete. And dominate. Or maybe just right now… survive. It doesn’t…