Get Your FREE Special
Report “Your VSL Sucks!”

Revealing the 7 “big rock” conversion elements to obsess over on every Video Sales Letter you write.


Latest Tips, Tools, and Resources

get the report

Get the Report

Subscribe to Conversion Gods now and get our free special report…

a level sales copy

A-Level Sales Copy

Want to increase your sales, profits and income? Look no further…

get the tools

Get the Tools

Discover the tools we use to boost conversions


“Your copy and sales strategy quadrupled my conversions! 2 years later and your sales copy is STILL making me money.”

Neil Patel


The Blog

The “Going Broad” vs “Niche Yourself” Paradox

I’ve never read this anywhere, but I think there’s a cognitive bias for “going broad.” I’m talking about when you’ve got a…

Read More
Words Are Nano-Tasers

We’ve talked before about how when you’re emotional, whatever comes after you’re in the heat of that emotion, tends to get viewed…

Read More
Channeling Desire

I always get inspired by Eugene Schwartz’s principle of channeling desire: “Let’s get to the heart of the matter. The power, the…

Read More
Copywriting Persuasion Structures

Way back when I first got started writing copy, gurus would encourage you to write letters out longhand. I tried it. I…

Read More
How To “butter people up” to buy your stuff

According to persuasion expert, Robert Cialdini, this is one way to “butter people up”… A study was done with survey solicitors. You…

Read More
The Greatest Copywriting Secret

Do you write angry? If the answer is yes, then you’ve uncovered one of the greatest copywriting secrets there is. Most people…

Read More

Subscribe now and get your FREE Special Report ‘Your VSL Sucks’

Scroll to Top