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The Blog


About 7 years ago, some intrepid copywriter had the brain fart of inserting medical research citations into their alternative health copy. Citations…

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Autoplay Revisited

“Turning autoplay on always improves conversions.” That’s what the gurus say. And then one day working with one of my clients, we…

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My first copywriting hack of 2019

Ok, so the holidays are over, the kids went back to school yesterday, it’s January the 8th and I’m back in the…

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Jason Capital

So I don’t know if I’ve ever shared this before but one of my clients is the dating guru, Jason Capital. His…

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Sneaky Kindle Copywriting Secret

Do you want to know what the most referenced verse in all the Bible is? Of course, you don’t.  😉 But YOU…

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One Time Offers

Been writing One-time Offers for the past few days for a new ClickBank launch. Just as a quick reminder, here’s some must-includes…

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