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How to Increase Conversion Rates by Building Customer Personas

There’s a scene in the movie “The Wolf of Wall Street” where Jordan Belfort, played by Leonardo DiCaprio, asks his friend to…

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7 ways we increased our blog’s conversion rate by 260%

Writing great content. Choosing the right headline. Getting people to read it. What’s next? Sometimes we tend to neglect the last and…

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5 More Brain Triggers To Drive Conversions On Your Website Or Landing Page

How you can use psychological principles to spur action on your site and boost conversions. After my article on using neuroscience and psychology…

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A BEGINNER’S GUIDE TO LEAD CONVERSION WITH SOCIAL MEDIA

So, you’ve been publishing on Facebook, Twitter and maybe a few other social media platforms, and you’ve built up a decent following…

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Try This Little-Known Way to Improve eCommerce Conversions

When an online shopper lands on a website, a substantial amount of trust needs to be build in order to get their…

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3 Frameworks To Help Prioritize & Conduct Your Conversion Testing

Here’s something scary, according to MECLabs & Magento’s 2014 eCommerce Benchmark,only 13% of those studied base their testing on extensive historical data….

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