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Big breakthrough this past month. A client hit the 1000-sales-a-day benchmark. (And it would be more if it wasn’t for…
Copywriters crave more than just a pay-check from you. They want to feel valued, appreciated and respected as well. Here…
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We’ve talked before about how when you’re emotional, whatever comes after you’re in the heat of that emotion, tends to…
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Latest Insights & Strategies
Big breakthrough this past month. A client hit the 1000-sales-a-day benchmark. (And it would be more if it wasn’t for…
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Writing to repel, Matt? Wtf is this? Yes my friend, writing to repel is truly a thing. If you want…
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I have some clients and partners that can’t wait to test the next thing I write for them, to slip…